When I started coaching, I acted as if I didn’t deserve to earn well and have the life I want. Here is what that looked like:
- I over-complicated my business model by offering too many coaching packages.
- I undervalued myself by charging too little to sustain my business.
- I over-delivered in every single way.
- I was too accommodating with my schedule.
- I allowed late payments.
- Ultimately, I didn’t think through what I wanted and plot a strategic course to get there.
Can you relate?
I was operating unconsciously. Big mistake. And not unusual for new coaches.
A few years in, I realized that I had created a monster — a business that was complex, running me ragged and paying me poorly.
I changed all that and it’s why I now mentor coaches to create a Simple Coaching Business Model and to strategically grow their business from the get go. It’s time to own your right!
When You Own Your Right You are an Attractive Coach
When I work with coaches in my VIP program, I help them shift their mindset so they can succeed faster at this game called entrepreneurship.
The specific mindset I’m digging into today is:
Own your right to earn well in your business and live the life you want!
Seems obvious, right? But I see this over and over with my new clients … they don’t know in their mind that they have that right, even if they believe it in their heart. And it’s evident by the way they discount themselves, fail to value their time and other behaviors.
So, I gently remind them to bring their mindset and action into alignment. And its little things every day that make the difference.
The Big Mindset Shift to Highly Value Your Time
So here’s the secret I want you to come away with from this episode … ACT AS IF
Act as if you are already in high demand in everything you do in your business.
It is a mindset shift that translates to what you do day-to-day.
Here are 7 specific actions to integrate this shift:
- First decide what you want your life to be like now that you have this coaching business. You know, your life is different now. You are the boss now. You get to decide when you work, how you work, how you price.
- Strategize every step of your business development to fit that vision. Sometimes you have to take a step back. You know, I often have a Friday where I take 2 hours and just think about what I want now for my business.
- Only offer times on your schedule that you truly want to work. I can’t tell you how often I see coaches work weekends or nights because they think they have to.
- Only offer exactly what you want to offer and not what you think you should offer. A client comes along and want this instead so the coach will make up something just for them.
- Create a low overhead, easy to manage business. One that’s doesn’t have tons of costs so you are losing profits every day.
- Treat yourself with the respect you want your colleagues, prospects and clients to have for you. To actually think about and do what is right for you. Automatically, energetically, people will respect you more.
- Charge prices that will help you reach your financial goals right NOW! Not in 2 or 5 years from now when you are “a more experienced coach”.
Private Mentoring Support to Build a Coaching Business You Love
Imagine the difference between a business where you act like you deserve all the perks that come with being your own boss and a business where you act like you don’t deserve that. How might you be acting like you don’t deserve the things you want and how does that hold you back?
It can be hard to figure all this out on your own. I’m here for you beyond these podcast episodes.
I have 2 openings in my 5-month VIP Coaching Business Breakthrough program and one of those could be yours. Here’s what you & I do together privately in this comprehensive program:
- We start by refining your niche and target audience, if it will help you get more traction.
- Then, we conduct fun market research to reveal the how your audience describes their big problems on the way to their biggest goals. So few coaches do this and it’s a key to having compelling messaging.
- From there we develop your own Signature Program around those things.
- We price your program strategically and bundle it attractively.
- We craft powerful messages for your website to inspire your people to next steps with you.
- We write a free offer that pre-sells and prequalifies ideal clients into your Signature Program.
- Then, we create a small set of doable marketing strategies to fit your strengths.
- You learn how to enroll clients into your high-ticket program.
- And, we tackle all the little details — email campaigns, useful apps, client management — how to organize your business and set up systems to do this in less time so you can enjoy your life.
- We get you fully ready to launch your fresh business with confidence!
If you know you need this kind of hand holding — you’ve tried the groups and they didn’t work for you — that’s exactly what you’ll get working with me. You’ll always feel I’m available to you to answer any question, brainstorm and help you with the mindset shifts. It’s high touch, high access and personalized to you.
I only work with 20 coaches each year in this program because I give so much personalized support. Read what my clients say about working with me here.
The first step is to fill out the application on this VIP Mentoring page. Then we’ll talk so we can ask each other questions and be sure we are a good fit. I’d love to work with you!