Will Your Coaching Niche Pass the Test?

Coaches often ask me: “Is this a good coaching niche?” What they really want to know is — will focusing my energy this way repay me with a consistent flow of clients who are willing to invest? That’s the 6-figure question.

First, do you really need a coaching niche?Joint Ventures will help your business reach the masses

Ultimately, there are three reasons to niche: ease, reach and profitability. We choose a niche so we can market less, earn more and help more people transform.

If your intention is to build a solid long-term coaching business that you can rely on for a satisfying income, it’s worth it to choose a smart niche now before you invest time, money and energy on your branding and marketing.

A smart niche helps you:

  • Quickly become a coach in high demand through momentum.
  • Leverage your efforts and concentrate your message, instead of being all over the place.
  • Make a bigger impact and command higher fees.

Test the viability of your current coaching niche with these powerful questions.

Coaching Business Tools I Depend On

Whether you’re a life coach, business coach, wellness coach, career coach or any other kind of change agent, you need smart affordable online tools and systems to run a successful business. It’s tempting to purchase systems you may use someday, but that can run your monthly costs up high and pull your profits down. So, how do you know which are best for where you are in your coaching business right now?

https://prosperouscoachblog.com/coaching-business-tools-depend/I like to run a lean business and fully leverage the systems I pay for while also utilizing free or shareware solutions wherever I can. I wanted you to know about the tried and true online tools that I use. Here they are in 3 categories:

  • Paid services all coaches need
  • Services to grow into
  • Free and useful

How to Set Your Coaching Business Goals

I know… the idea of business planning gets a big groan from most entrepreneurs. What I know for sure is that coaches who do some planning usually do better financially than those who don’t. My first big profit year came for me the first year I planned my business.

Start with a discovery process. The result is a solid jumping-off-place for a more fun and profitable year.

Powerful Questions to Ask Yourself

1. What are your personal goals for the year?https://prosperouscoachblog.com/book-brings-clients/

  • What is your theme for this year? It could be about the phase of your business or about a mindset you want to cultivate. Mine for this year is EASE.
  • What are the best times for your vacations? Always get family and me-time into your calendar first. I like to plan 3 weeks off at a time, even if some of it is stay-at-home time.
  • How do you want your work time to flow? For me, Mondays – Wednesdays are open for clients and consults. Thursdays are for business development. I’m off Friday, Saturday and Sunday!

How to Organize Your Coaching Business with 5 Moves

My computer consultant was at my office recently optimizing my Mac. Opening up my email, he said: “OMG, your inbox is clean!” Then he looked around my office. “Are you really this organized?” I am. And it saves me so much time and hassle while I easily focus in on the things that pay off. https://prosperouscoachblog.com/organize-coaching-business

You can do this too and it’s worth it.

Stuff is distracting. If your office and inbox are overflowing and you don’t like it any more, keep it clean with these five smart moves:

Top 5 Ways Newsletters Make You $$$

This is a guest post by my friend and newsletter expert, Linda Claire Puig

There are two kinds of marketing strategies: active and passive. Active strategies are things like speaking (and selling) or picking up the phone to call a prospective client.

Newsletters and other keep-in-touch strategies fall into the “passive” category. However, they are far from passive in the powerful ways that they can help you increase your income.

Here are five ways that newsletters help make you money:

Front & Center

A newsletter keeps you in front of people. Not everyone is ready to hire you on the spot. Not everyone needs your services this minute. But when they are ready, when they have a pressing need for what you offer and your newsletter shows up in their inbox or mailbox, you’ll be the one to get the call, not someone who’s dropped off their radar.

Play a Bigger Game Today than You Did Yesterday

Why do some coaches and consultants fill up their programs with ideal clients in just a few months, while others struggle to get just one client? I’ve been studying this a long time. The answer to this mystery isn’t what you might think…

  • It’s certainly not that they are more skillful.
  • It’s not that they have a slicker website or more experience marketing.
  • And it’s not certifications or advanced degrees.

It’s that they play a powerful inner game.

How To Reach Thousands of New Clients with Joint Ventures

This is a guest blog post by my friend — Max Simon, founder of Big Vision Business.

I felt embarrassed and small.

I was at this well-known business conference talking to big name people about my business and the kinds of projects I was involved with… and I had “list shame”.

Everyone around me had 10,000, 20,000, or even 50,000 person mailing lists of people they could speak to on a weekly basis.

… And I had less than 1,200.

I felt embarrassed and small like my work in the world was not important or meaningful. As a result, I did not show up as powerfully or engage as fully as I knew possible.

After that conference, that was when I made the unwavering decision to build a bigger following so that I could interact with the people I respected and admired.

Unfortunately, I had no idea how to attract more people to be a part of my tribe… and most of the internet marketing strategies like buying traffic (and other complicated stuff like that) seemed too challenging to figure out.

Joint Ventures will help your business reach the masses

That’s when I discovered a strategy called “Joint Ventures”… which is when you inspire other people to endorse you and promote your programs to their big list of followers.

… Which in turn builds your email list with perfectly aligned people who are hungry for what you’re doing (and want to buy).

So over the last few years, I devoted myself to learning EVERYTHING you would ever need to know about doing joint ventures and working with partners… and today, I’m thrilled to say that “I no longer have list shame.”

Plus I’ve been able to build a 7-figure business that truly is making a huge impact in the world and allowing me to work with incredible people who I can truly help.

So today, I’d like to share with you the 3 important “Partnership Secrets” to learning how to master joint ventures so you can achieve the same kind of powerful results no matter how far along you are in your business right now.

Which Coach Archetype are You?

We know this: mindset and action are the make or break factors in our success on any given day. The trick to doing well while you do good for the world is a continual improvement of both.

A fun way to evolve and thrive in business is to pay attention to the archetypes — day to day pattern of thoughts and behaviors — you employ. Here are 4 archetypes I see in myself and other service entrepreneurs such as coaches. See if you recognize your current default archetype among these.

The 4 Archetypes

brave hearted coach

  1. The Perpetual Student is driven by scarcity to grab each new shiny program, but failing to implement much, falls into overwhelm and paralysis from over -consumption (the in breath) without execution (the out breath).
  2. The Perfectionist agonizes and second guesses minute behind-the-scenes details holding back from connecting their offers to their target audience and postponing the results they most want.
  3. The Hasty Executive  is fast to action on every idea, but hasn’t thought through what their audience really wants or how they’ll monetize their offers.
  4. The Brave Heart – is 100% committed to their own success raising courage to implement what they learn even through fear and knowing the value of mistakes. Because they value their time and think through the pathway to the results they want, they reap more rewards, both in joy and income.