Ep 111 – Smart and Not So Smart Coaching Business Expenses

This episode is inspired by a smart question from one of my VIP clients.

So I’m going to reveal where expenses go for my coaching business. And while I’m at it, I’ll share common expense pitfalls for coaches and finance savvy mindset tips.

I know this might seem boring but earning well is not boring. Losing profit after all you work feels like a tragedy. Don’t go there.

Reading the show notes for this episode will be especially helpful because I’ll list the sources of my expenses but I’m not going to bore you by listing them out verbally. Find those complete show notes at prosperouscoach.com/111.

Bright Shiny Apps & Services Steal Your Coaching Profits

First let’s talk about not-so-smart uses of your money for your coaching business.

There are multitudes of ads for bright shiny apps and services coming at you in your inbox and on social media. And in a moment of scarcity thinking you might be tempted to buy one, and another, and then another.

You know, you might think something like “maybe THIS will make the difference in my business”. That can be a dangerous thought.

Those seemingly little $10/month and $20/month expenses quickly add up to thousands of dollars annually that your earnings might not cover. So think smart and choose wisely.

It’s so tempting as a new coach to get services for online client portals, social media time saving apps, virtual assistants, bookkeepers and all sorts of extras that in the long run probably won’t add enough value to help you earn more.

Keep Your Business Low Labor and Low Overhead

Design your business to run lean. That doesn’t mean being cheap with your business. The old penny wise pound foolish adage applies.

Smart expenses are those that save you significant time so you can serve clients more efficiently and earn more. But it takes some trial and error to learn how to invest money only where it really counts.

Be strategic with this rule:

Only invest in what you need right now

not what you think you might need someday.

Regularly dump apps and services that aren’t helping you earn more. If you have a low-income month or year, it could partially be that you’re spending too freely.

Think twice about the fancy, expensive coaches portal or top of line email campaign service. You don’t need those.

Here’s a tip … if you’re 100% sure you like an app or service and it’s truly helping your bottom line then opt for annual payments for as many expenses as you can instead of monthly because you’ll save a lot.

Startup Expenses Are Higher

Investing in your business is not only necessary, but it’s a privilege. Think of expenses for useful services as a blessing that helps you thrive. Pay for them with gratitude.

For example, significant investment goes into coach training (the vocational skills side of your business) and for hiring a business mentor like me to help you get everything set up right the first time (which is the strategic side of your business).

Also I think it’s wise to invest in a good web designer who is also a coder to create a WordPress website for you. Doing your own site on Wix or Squarespace may come back to bite you now or later.

It is not unusual to spend $25,000 out of pocket before you earn much as a coach. So don’t let anyone make you feel bad about start up expenses. It’s normal for ALL businesses and entrepreneurs. But do choose wisely.

Don’t Waste Money on These Expenses

Finance experts say your expenses should be no more than 30% of total revenue. But imagine your profits if you could cut expenses down to only 10%? That’s doable. Check out Episode 5 about The Simplest Coaching Business Model. It’s one of my most listened to episodes.

By design, my business model is high on profit and low on labor and expenses. And that’s what I teach my VIP clients to create in my Coaching Business Breakthrough program.

I administrate nearly every aspect of my business myself. Once you learn how it’s fast and easy.

For a few years I’d had a bookkeeper. No more, I just use Quickbooks. A one time expense and an hour each month of my own time is far better than spending thousands monthly.

Virtual Assistants are also expensive and most don’t save you time unless you opt for a more complex business model with online products, training, webinars etc. Those things greatly reduce your profits unless you get into the business of expanded promotion, which frankly wore me out and brought me no joy.

I think it’s better to work a 30 hour week earning $200K and keep 90% of it than to work a 60 hour week earning $500K and keep only 50% of that. But that’s me.

I do most of my website updating and all of my podcast tasks. I have it all streamlined.

I also don’t advertise. Look … what I do and what you do can’t effectively be advertised.

So instead of blowing money on ads, have a strong content strategy. Put out an excellent weekly podcast episode or video. That’s how you attract ideal clients because if they like you and trust you they’ll want to work with you.

Ads do not build trust!

My annual business expenses for this past year were $6,000. That may sound high but it’s really not when you consider that as well as the monthly or annual costs for apps to run my business and podcast, it also includes:

  • cell phone and internet costs
  • CPA for tax prep
  • web design
  • computer consultant services

If I remove those things my total expenses this past year were only $3300 or an average of $275 per month.

I hope this inspires you to run a lean business and keep your business model simple. It’s a great life!

Here’s a list of my expenses for your interest:
Web Domain fees – GoDaddy is usually less than $10 per domain and you don’t need any bells & whistles they try to sell you like privacy, email and web hosting.

Web Hosting – I use A2 Hosting because they aren’t a huge company and don’t drive me crazy trying to sell me stuff no one needs.

Email Campaign Company – I swear by Aweber’s excellent customer service at $179 per year.

Podcast Hosting – I love Buzzsprout for their high customer service at $12 per month.

Internet fees – You can deduct ½ of your internet fees on taxes each year.

Mobile Phone – I use my cell phone for business and personal and can deduct ½ the charges

Credit card fees – After much research and trial I use PayPal to collect fees and pay 2.5%. I’ve found that no fee solutions or low fee solutions have huge hassle factors.

Scheduling system – TimeTrade is what I use and one of the best and least expensive out there. I’m grandfathered in at $40 per year.

Password System  – LastPass keeps my passwords easily accessible for $37 per year.

CPA – My expenses for tax prep run about $300 per year I stay with free services for Canva, Dropbox and a few others because I try to stay away from monthly fees which add up fast.

Ep 110 – 6 Services Every Coach Needs For An Easy Business

There are 6 services I use for my coaching business that I could not live without.

I keep my business super streamlined for expenses, which means I keep most of what I earn. I want you to have high profit and the best support too.

Custom WordPress Website

There are loads of debates about which is best web platform … the venerable WordPress or newer on the block Wix and Squarespace.

I always advise WordPress over the others for 3 main reasons:

  • WordPress is self-hosted. Which means you own your website.
  • It has unlimited customization capabilities.
  • It gives you access to more 3rd party plugins.

Bottom line … if your intention is to succeed in your business and be in it for the long run, WordPress beats the other platforms hands down because it can grow as your business grows.

WordPress templates can easily morph into a home for your blog or podcast, a membership site, an online store. You can add sales page builders, survey or forms builders, advanced analytics, SEO builders, Live Chat, and that’s just the tip of the iceberg for WordPress plugins.

And if you’re thinking about having a coach training school or some other coach service create a website for you, don’t. They won’t be what I call Client Winning Websites.

I have a whole series of podcasts about what makes for a client winning website. Check that out at prosperouscoach.com/website

Don’t go cheap with your website. This is one of a few places that you want invest in your success. I highly recommend that you have Nichole Betterley create your WordPress website for you.

Nichole is simply the best web designer for coach’s websites I’ve ever met.

She’s a trained coach herself, a designer and coder. It’s extremely rare to find all of those skills in one person. You will LOVE her. All of my clients do and she’s also been my designer since 2006 helping my website grow as my business grows and morphs.

We did episode #45 together called Customer Coaching Website Vs. DIY Template.

Hold off on creating a website until you are crystal clear about who is your target audience and what specific problem your help them solve with your coaching niche.

If you’re not crystal clear about this, let’s have a Strategy Session and nail that down for you.

Aweber

Sometimes called an Email Blast Company or Email Campaign Company, this service is all about getting your messages out to people who have trusted you by opting in on your website for your free offer, also called a lead magnet.

You email leads list is you community for your coaching business.

This type of service helps you:

  • manage email addresses of people who have opted in for your free offer
  • get your emails delivered in a way that meets regulations
  • automates everything so you save time
  • build trusting relationships with followers
  • review statistics that help you improve

No doubt you’ve heard of Mail Chimp and Constant Contact, there are dozens more that get more and more technical and costly up the scale.

For a startup coach I suggest a relatively inexpensive and easy to use service that has services you can grow into. My hands down favorite is Aweber (affiliate link).

It’s been around a lot longer than most Email Marketing Services. Here’s why I LOVE them:

  • Customer Service
  • Customer Service
  • Customer Service

I’m the kind of person who wants a person I can talk to in real time if I need help. Most tech companies don’t share their phone number or at best only have an online chat. If they do let you speak with someone you reach an overseas call center. And your problem takes 3x longer to fix than it should.

Whenever you call Aweber you get to a highly trained person within a minute or two who will help you or find someone to help you in one phone call.

They’ll patiently teach you how to use their systems so it’s easy peasy. And no one says anything like: “I understand your needs, Miss Rhonda.”

The other reasons I like Aweber is:

  • They are highly respected by ISPs (Internet Service Providers) so emails from them get priority delivery.
  • They constantly improve their systems in a user friendly way. There’s never that feeling of disconnect between the way their online tool works and the way you think it should work.
  • Aweber is comparable in price to Constant Contact.
  • And, Aweber integrates extremely well with WordPress.
  • Aweber

Mail Chimp is a bit less expensive for their Essential Plan but it’s missing some features at that level and they just can’t match Aweber’s customer service.

Deposit Photo

I recommend that all coaches have a content strategy such as a blog, videos or a podcast (my personal favorite) that goes out like clockwork each week and is highly relevant to your target audience.

Deposit Photo is a low cost source of excellent stock photos, videos, vector images and illustrations. Sure there are some decent free stuff out there. But honestly I can tell who is using the free stuff. The quality just isn’t there.

Every year for the last 3 years Deposit Photo has a Black Friday special where you can get 50 images for $29 through AppSumo. That’s a great deal.

Canva

You may have heard of Canva. What a great app! The free version gets you far in being able to create great looking social media memes – you know little quotes or statements that you put on Instagram, Facebook or wherever.

You can also create gorgeous lead magnets, brochures, postcards or letterheads all by yourself. Then you download the pdf, png or jpg to get your item out there.

LastPass

I don’t know how people do without a password app like LastPass. I probably have over 200 passwords for my business and home life. And security is critical in the current hacking environment online.

So this app creates and stores secure passwords and makes it super easy to get into everyplace online both on your laptop and phone with one master password that allows you to access all other passwords. I could not live without this app!

An Online Scheduler

There are places to spend the big bucks (your website) and places not to. When you can find a tool that does an excellent job serving your needs and keeps your overhead low, that’s a place to save.

I came across TimeTrade a decade ago and I continuously sing its praises. Why do I love it so?

  • Customer Service – They are well set up to solve challenges with local, positive and knowledgeable support.
  • Price – Compare Time Trade for $6.50/mo or $78/yr with Acuity, which is $15/mo or $180/yr.

Okay, that’s my 6 top services list that all coaches need!

Ep 58 – Start Planning For Profit In Your Coaching Business

This episode is part of my Money Mastery series.

I’m about to suggest a new mindset and practice that will help you take a big leap in the amount of money you earn from your coaching business — even if you’re a brand new coach.

It’s all about taking yourself seriously as a business owner and graduating from that hobby-like coaching business to what’s called a going concern – a sustainable business that reliably provides for you and your family.

There are two parts to this episode. In the first I’ll explain the 3 phases of coaching business development. You’ll see why soon. 

The second part is about planning. Are you wincing at that? Planning to earn could actually mean that you do earn and earn well.

I’m purposefully keeping this part very basic so if you’ve been a CFO in a corporation or a CPA or this is your 2nd entrepreneurial experience, you may not need this episode.

But if you’re a new coach longing to earn well in your first business then what I’m sharing may shift something inside you that needs shifting.

So first …

3 Phases of Coaching Business Development

The Startup Phase

This is what I help new coaches to do right from the get go. In the phase you create your business foundation:

I’m taking a stab at a metaphor to hopefully will help you understand the importance of each of these phases. let’s pretend your desire to have a coaching business is an apple tree seed. For good measure, you put several of these vision seeds into healthy soil, give them water, warmth and light. Soon, little sprouts come up.

You leave the strongest seedlings to grow and sacrifice the rest. That’s when you nail down your niche and audience. The goal is to have one little tree to focus you love and attention.

The Establish Phase

This is where your business begins to feel real. You will:

  • Consistently put out good content targeted to your audience
  • Develop your reputation
  • Build your leads list and followers on social media
  • Master enrolling clients
  • Earn enough to quit your job
  • Grow your website SEO
  • Find spheres of influence or colleagues who can help your star rise
  • Establish the ideal rhythm and flow of your business
  • ·Fine tune your business to maximize profits and work smarter

Back to the metaphor … your little tree has set down strong roots and delivers its first harvest.

The Maintain or Scale Phase

You’ve made it!

  • You’ve found your sweet spot. Now maintain it. Enjoy it.
  • Or, if you’re hungry to do more, expand into new programs, products or markets. 

This is where your apple tree becomes a reliable producer. It not only feeds your family, but also can grow into a whole orchard if you want.

So why did I tell you about these phases?

Partly so you know that reaching that desired place of the sweet spot requires successful completion of the stages before it. 

If you’re listening to this podcast you’re likely in that Start Up phase. You may have just finished coach training and are beginning to develop your business model. You may have done bits of that and think you should be earning well.

The Start Up phase is the most important phase. Because, without a solid foundation, nothing will grow. 

Coaches often ask me how long it will take before they are established and earning well as a coach. And I say it depends on you. How quickly you can successfully start up and take your business seriously.

Why the Market Isn’t Saturated with Coaches

Every month there’s a continuous flood of new coaches graduating from coach training and beginning the Start Up Phase.

Many coaches never complete that phase either because they intentionally move on to something else or their business doesn’t take root. Strong roots are the critical part for sustained growth. 

And that’s why the field of coaching isn’t saturated with sustainable coaching businesses and may never be.

It may seem shocking or sad to say this, but this is a natural thing. Lots of people stream into entrepreneurial businesses of all types but don’t stay in them. The need to graduate from one phase of business to another is what levels the playing field.

Entering into an entrepreneurial business is a hero’s journey no matter what the outcome. There’s value to the journey even if it ends by getting off the path and onto another.

The reality is that everyone hits some roadblocks in each phase of business development that could lead to closing up shop.

The trick is not to give up on yourself or your business. Listen to episode 49 if you haven’t already – The Only Good Reason to Give Up On Your Coaching Business

It’s about developing the patience and other skills to allow your coaching business to blossom.

So now, with the phases as background, let’s move onto the second part of this episode, which is Revenue and Profit planning 101 …

If you have your foundation set, help yourself move from Start Up Phase into Establish Phase by: 

1.     Creating an expense budget. Adjust it as needed to improve profits.

2.     Setting revenue and profit goals quarterly.

3.     Tracking and reviewing your business financials monthly or quarterly.

4.     Making improvements and set better goals every year.

Now, I can hear you groaning. Maybe you’d rather do cold calls than set financial goals and track them.

But I’ll tell you, there’s solid proof that stepping into the CFO role of your business dramatically increases how much money you’re able to provide for your family from your coaching business.

If you set revenue goals, you’ll earn more than if you do not set goals.

If you set profit goals, you’ll have more money earn year for the things you care about.

I remember setting my first money goals in my coaching business. When I didn’t reach them I got bogged down in shame and a sense of failure. But then I learned the trick to financial goals. Hold them lightly as potential milestones but take them seriously in terms of action to earn.

Think Profit Not Just Revenue

A quick distinction between revenue and profits … 

Revenue is the money you’re paid for your services and products. (So if you have 10 clients and they each pay you $10,000 for a yearlong program, that’s $100,000 in revenue.)

Profit is the money you keep after business expenses, costs and taxes are subtracted from revenue. (So if you pay 20% in taxes and spend $2000 to attract each of those 10 clients that leaves you with $60,000 in profit. That’s not a bad profit but perhaps you could do better.)

So, if you want to end your year with $100,000 profit, aim to make $140,000 in revenues at least. Then do the things day-to-day, week-to-week, month-to-month to make that happen.

The Beauty of Hustle

Have you set revenue and profit goals for your business? If you haven’t, you’re in good company.

Here’s the truth of it … Most new coaches simply wake up every day and do what they feel like doing in their business instead of what will really help them shift to The Establish Phase. They hope it will result in enough clients and income each year.

That mindset and habit is for a hobby business but not a going concern – a business that provides well for you and your family.

To step fully into the business owner role and earn more, plan your revenue and profits. Then plan exactly how you’ll earn and work your plan.

That’s called hustle.

What would motivate you to generate that kind of hustle where you’re serious about earning?

If you already have a job or if your income from your coaching business isn’t really needed to pay the bills, it’s harder to summon the hustle to really make things happen and get to that Establish Phase and then the Maintain or Scale Phase.

How will you generate enough hustle to earn well as a coach?

To start, create a need for the money you’ll earn then pay yourself a salary out of your earnings to cover that need.

For example, commit to yourself that you’ll pay your mortgage or rent each month from your coaching business income. Move the money from your business checking to your personal checking and call that a salary.

Over time, add in more bills or perhaps X number of dollars to go into a college or vacation fund each month.

Be sure it’s a monthly amount that you have to make. That will help you get into a rhythm.

You’ll need to keep enough money in your business account to cover your expenses. And this will help you see the real financial value of your business.

You may realize that you’ve got too many monthly expenses, too many apps and services you’re paying for that are reducing your profit.

It’s good to realize that sometimes when other coaches or business owners brag about their revenue that the money spent (or expenses) to reach those revenues is a high proportion of the money they’ve made. In other words, their revenues may be high but so are expenses. That means profits are low.

You’ve heard me praise the value of a simple business model for coaches. Listen to episode 5 if you haven’t heard it yet. 

Sometimes, it’s better to keep a low overhead and simpler business model than to buy into that idea of passive revenue or scaling up, which can result in low profits and a massive amount of work.

I’ve shared my personal story about this. I scaled up my business in 2006 and earned multiple six figures over the next few year but profits were low because of all the apps and assistance I needed in order to sell my online training programs, group and retreat programs.

If I did those things now, I’d be wiser about the way I did it, no doubt.

Still, not everyone needs an empire to have an enjoyable coaching business that earns well. And no matter what it’s best to start with a simple model and then grow into those more complex and involved ways of earning later.

In the Next Episode: How to Develop Your Signature Coaching Program

Ep 54 – Awaken Your Money Making Mojo

A quick announcement … Have you been stuck on something that’s holding you back in your coaching business? It could be something small but critical, such as:

  • choosing a narrow and viable target audience so you stand out
  • discovering the big problem you help your audience solve
  • crafting your compelling core message
  • branding your company
  • brainstorming an irresistible free offer
  • planning your transition to full time coaching
  • developing or pricing your program
  • or working on a mindset issue that’s been blocking you

These are all perfect topics for a 90 minute Strategy Session with me.

If you’ve been stuck on some aspect of your business, give yourself an early New Years gift of a Strategy Session. In 2020, fees for my sessions increase $200 but you can still get them now for the original price. Learn more and sign up here:

Now to the episode …

This episode is part of my new Money Mastery series in which I’ll be talking about money mindset, charging what you’re worth, profits, pricing and revenue planning.

In the last episode, I talked about gratitude practices and the concept of what goes around comes around. If you haven’t heard that episode it’s a great lead in to this one.

Gratitude primes the pump for attraction. When you appreciate your privilege and all that you already have in your life, you’re waking up your manifestation potential or what I’m calling money mojo.

It really should be wealth mojo because it’s far more than just numbers in your bank account. It’s about flow of all positive energy. But the alliteration in money mojo is more fun.

Also just about every coach I know has some money issues and it can be a key limitation to success. Money mindset challenges are easier to overcome than you might think. For some of my client a quick mindset shift and improved charging practices open the flow of income and profits.

What Is Money Making Mojo?

I consider “money mojo” to be an unshakeable belief in your ability to create the life you want.

Maybe right now you have a fledgling coaching business and what you really want is a steady stream of clients and a robust income from coaching. Maybe enough to transition from your day job to full time coaching.

Do you believe you have the ability to create that for yourself?

You might be thinking …

“Well, Rhonda, how can I have unshakeable belief in my ability

if I’ve never achieved those results in my coaching business so far?”

I feel you. When you want something so much, but as time passes and it doesn’t fully materialize, discouragement sets in. And then belief in self suffers.

It doesn’t help that friends and family are watching you. They might even be skeptical that the money you’ve invested in your coach training and business development are ever going to pay off. A lot of people don’t realize that entrepreneurship is always an initial investment and it takes time to get out of the red.

But what’s most important here is what you tell yourself. How you think of your own abilities.

Everyone struggles with belief in self. Everyone. So if you’ve ever felt like there’s something wrong with you and everyone else has this all figured out, that’s not true.

It’s a HUGE myth we all perpetuate that we are alone in our struggles. Let’s bust that myth once and for all! That’s part of what being willing to be both vulnerable and supportive in community is for.

Your growth opportunity every day begins with bolstering your faith in your abilities. And, as a coach and a fellow human being, it’s also a growth opportunity to help others bolster their faith in themselves. That’s part of what brought you to coaching.

You need to do the work that you ask your clients to do. Shuck those limiting beliefs.

But, contrary to a fear some coaches have, you don’t have to have it all figured out before you coach. Just be actively growing yourself.

Now, imagine for a second, that you are living your life from unshakeable belief in yourself despite not yet having everything you want? What would that be like?

Well, first, you would free up so much energy because you’re not living your life with the gas pedal to the floor and the emergency brake on. Seeing yourself as not capable is like an emergency brake that you forgot to take off when you started.

Releasing that constriction in perception frees up your potential too. And yes, it’s totally okay if it takes a while to fully release those false perceptions. Incremental growth rocks and it’s sustainable.

Also, positive beliefs are like pontoons on a boat. Everything flows more smoothly as you travel.

Stop Casting Spells on Yourself

So how can you awaken your money mojo – or your ability to create what you want in your life?

Begin by monitoring what you think and say.

Do you have a mean streak about yourself?

Do you talk to yourself as if you were lecturing?

Are your thoughts full of self-deprecation and bitterness?

Do you default to boredom, victimhood or sarcasm?

Negative thoughts and spoken words about yourself can cast a spell on you. Give yourself a fighting chance and stop casting those spells.

It’s easy to slip into unconscious beliefs about the way it is – as if your past has forever sullied your future or what’s presently happening will always be so.

I invite you to begin a new habit now where you adjust what you think to yourself and say about yourself to more accurate words.

“I’ve never achieved the results I want in my coaching business.”

becomes

“Some of my goals haven’t manifested yet.”

Feel the difference? The spell stops anchoring you to disappointment through your words.

5 Powerful Questions to Check Why the Coaching Business You Want Hasn’t Manifested Yet

Looking back at my own coaching business journey, I’ve tracked 5 reasons why I hadn’t yet manifested what I wanted at any given point in time:

  1. I let my previous failures mean that I wasn’t smart enough to make this happen.
  2. I hadn’t cleared enough space and time for the thing I was calling in.
  3. I didn’t actually create a full vision for what I want and then put an action strategy plan in place.
  4. My heart wasn’t fully into it as evidenced by my lack of focus and consistent action.
  5. My impatience made me miss the true value of the journey and opportunities available.

I’m much more sanguine about the ebbs and flows of my coaching business now. I know that while I don’t have complete control over my results, I have responsibility for generating my results. It’s actually very freeing to know that.

If your money mojo is flagging take a quick look at each of these areas to see what needs a shift. Ask yourself:

  1. Do I need to bolster my belief in self?
  2. Do I need to secure more time and attention for my goals?
  3. Am I patient and open minded enough to receive what’s coming to me?
  4. Is my vision and strategy complete enough?
  5. Am I taking consistent enough action?

I think you’ll find the key to the shift that wants to happen there.

In the Next Episode: Is What You Love to Coach About Marketable? This is ON AIR Coaching with Alexia Mellor

Ep 53 – Get Prosperity Thinking Working for Your Coaching Business

This is the first episode in the new series called Money Mastery. In this series I’ll dig into pricing strategies, revenue planning and liberally sprinkle in money mindsets and prosperity thinking, which make all the difference in attracting coaching clients who pay well.

After all, success is part mindset, part strategy and part right action.

First for a bit of gratitude …

Prosperous Coach Podcast has just hit 20,000 downloads and that’s because you have been generously passing forward this podcast to your coach friends and colleagues. Thank you!

Every day I hear from another coach how much this podcast has meant to them and I feel so grateful. That fills me with joy.

Speaking of gratitude … are YOU feeling it?

I ask because I’ve seen a direct relationship to gratitude and financial success for coaches. For one thing, gratitude is attractive in the most literal sense of the word.

And it goes both ways. When you’re grateful, you feel better. When you feel better, other people feel better. It’s a beautiful circle.

Attitude and Practice

You’ve heard of an attitude of gratitude.

Gratitude isn’t just an attitude. It’s a practice that goes beyond counting your blessings. Although, naming what you’re grateful for is the centerpiece of prosperity.

Not many people know this, I started my coaching business as a spiritual coach and prosperity building was my focus. No wonder I branded my company Prosperous Coach.

I ended up helping coaches choose a profitable niche and launch their business with confidence because I found myself surrounded by coaches who wanted my help to get their business models set up powerfully.

Well, how did that happen? The usual way. Angels and Surprises.

In my 3rd year of coaching I was on the board of the Denver Coach Federation and the President at that time, Will Craig, was starting a coach training company called Coach Training Alliance.

He invited me to be a trainer and after a year asked me to help him rewrite the curriculum and design a Certified Coach Program.

Talk about gratitude. If not for Will, the opportunity he gave me, and his trust in me I’m not sure I’d still be in business.

Will, if you’re listening, I love you, man. Our partnership has taken me places and brought me in connection with more wonderful people than I ever dreamed possible. I mean who knew?

What’s wonderful is Coach Training Alliance is still going strong 18 years later. They’re still using my curriculum and certification program. And many of the trainers are the original bunch of the best coaches I know.

Do you ever wonder what opportunities might be around the corner for you? What angels — real people — will show up and give you grace?

Anyone you meet could be that person for you. Any opportunity you have could be one that catapults you to a better place. In fact, this happens every day.

So, one powerful gratitude practice is to be grateful for ALL of your connections. Even the ones that don’t feel great.

Here are some other gratitude practices you might not of thought of as gratitude or prosperity building:

Share the Good Stuff

If you get value out of something share it with others. Pass it forward.

I’ve noticed something that worries me in the coaching community. Sometimes coaches get competitive. They are out there only for themselves and their clients. They build their business then put their head down in isolation and strive and strive. They write their blogs, put out their posts but that’s it.

That makes for a lonely business. But it’s also shut down the flow of prosperity.

This is how gratitude ties into integrity.

What Comes Around Goes Around

That can work both ways, you know.

What do you want to have happen in your coaching business? Are you doing for others what you wish people would do for you?

  • If you want people to engage with your social posts, be sure you’re engaging (more than a LIKE) with other people’s posts. Do it purely to help someone and without attachment. I guarantee you that energy comes back to you.
  • If you want people to engage in your groups, be engaged in other people’s groups. If you say you’ll do something, do it.
  • If you want people to show up for appointments they book with you, show up to appointments that you book.
  • If you want excellent testimonials and referrals, write excellent testimonials and recommend others.

What comes around goes around.

Show Gratitude for the Good Stuff

Send a hand written card or heart felt email of thanks to someone who helped you.

Praise people generously, especially online because it flows out to a bigger circle.

Give people a boost. It will give YOUR a boost.

Show Gratitude for the Hard Stuff

Teachers come in many forms. Recognize that something difficult might be a call to open your mind and learn something new.

Looking back in my life I can think of dozens of people and circumstances that felt hard but that woke me up. And that was a real gift to me.

Give People Social Love

One of the best things about social media is the way it can be a force for good. Liking is okay but you’d like more than that on your own posts, wouldn’t you?

Comment. Engage. Share what you know and what’s challenging for you. Both of those things help others immensely. And then you get helped.

See how this works? Prosperity wants to circulate.

When you make gratitude into a way of being every day, prosperity flows to you, through you, around you.

Keep that energy flowing. It’s a positive force. And we need more positive forces in our lives.

In the Next Episode: Awaken Your Money Making Mojo