Why do some coaches fill their practice with ideal clients in just a few months, while others may take years or never achieve a full coaching practice? I’ve been studying this a long time. The answer to this mystery isn’t what you might think…
- It’s certainly not that they are more skillful coaches.
- It’s not that they have a slicker coaching website. It’s not even that they have more experience in marketing.
- And it’s not the coaching market they’ve chosen to focus on (although that often is a linchpin to success).
The number one factor is how they value themselves.